CRM Buyer

Oracle Reinvents How Generative AI Makes CRM Work Better

Oracle announced three significant artificial intelligence (AI) overtures with a heightened focus on CRM and service this week at Oracle CloudWorld in Las Vegas. On Tuesday, Oracle released details of ...
CRM Buyer

Accept360 for Oracle CRM Keeps Track of Good Ideas

Oracle CRM On Demand for Partner Relationship Management has integrated a social application that gives users a sense of what customers, partners and employees are saying about a particular sale or ...
eWeek

Observers Skeptical About Success of Oracle CRM Buyout Binge

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. SAN FRANCISCO—With its $5.85 billion buyout of Siebel ...
IT Business Edge

SAP Sales Cloud vs Oracle Engagement Cloud

The contest between Oracle and SAP involving their respective customer relationship management (CRM) applications in many ways is only one front in a battle between ERP titans that has been fiercely ...
TechRepublic

What is CRM? A Comprehensive Guide for Businesses

Discover how a CRM can enhance business relationships. Learn about the benefits of CRM and how to optimize CRM strategy for better customer management. Customer relationship management software is a ...