Adobe today announced the launch of a new analytics solution for product teams at its Adobe Summit conference in Las Vegas. Dubbed Adobe Product Analytics (because Adobe doesn’t mess around with its ...

American consumers spent $11.8 billion online on Black Friday, according to data from Adobe Analytics, which says it tracks ...

Cyber sales have become a vital tool for holiday shoppers and retailers, alike. Web analysis firm Adobe Analytics projects ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Adobe today unfurled an enhanced Adobe Customer Journey Analytics cloud ...

Dec 1 (Reuters) - U.S. shoppers spent $9.1 billion online on Cyber Monday, Adobe Analytics said, capping a strong Black Friday weekend marked by splurges from wealthier consumers and deal-hunting by ...

LONDON, Dec 2 (Reuters) - British shoppers spent 3.8 billion pounds ($5.0 billion) online across the four days of Black ...

Deals promoted as some of the best of the holiday season are expected to keep people across the United States glued to their ...

Digital Marketers Can Now Quickly Discover High-Value Audiences and Target Those Predicted Most Likely to Convert SALT LAKE CITY--(BUSINESS WIRE)-- Adobe Summit, The Digital Marketing Conference — ...

Big data is big business. About 53 percent of companies in 2017 said they’ve adopted some form of data analytics, and the industry’s forecast to hit $103 billion by 2027 (up from $49 billion in 2018).

Shoppers scoured for deals online on Cyber Monday, delivering strong sales for retailers and capping a five-day spending ...