The event also saw the signing of a Letter of Intent (LoI) between JioHotstar and the Tamil Nadu government to promote the ...
With vanity metrics becoming obsolete, marketers say the focus now is on clarity, relevance and emotional resonance over ...
Once defined by woollen wear, cold creams and family rituals, winter advertising in India now spans micro-climates, hybrid wardrobes, digital discovery and personalised narratives. Creative and ...
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